Naukri 2023 Primeshots Original Hot

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| Metric | Before PrimeShots (Q4 2022) | After PrimeShots (Q4 2023) | Change | |--------|-----------------------------|----------------------------|--------| | Avg. session duration (app) | 3.2 min | 4.7 min | +47% | | Social shares of job posts | 12k/month | 28k/month | +133% | | Brand recall among 21–25 yr | 41% | 67% | +26 pp | naukri 2023 primeshots original hot