Most recently, Phillips made waves by documenting her extreme content stunts via third-party documentary filmmakers (such as the controversial "Josh from PI" series). By allowing cameras to follow her during a "30-day, 100-person challenge," she transformed adult content into documentary fodder. This social media content strategy appeals to morbid curiosity—people who would never pay for OnlyFans will watch a YouTube documentary about the creator of OnlyFans content.
Here is what happened from a career perspective: