Urach first captured national attention as a participant on the sixth season of the reality show A Fazenda (The Farm) in 2013. Her time on the show established her media persona: outspoken, controversial, and unapologetically ambitious.

Beyond her professional endeavors, Urach has also been involved in philanthropic activities. Her engagement in charitable work and advocacy for certain causes adds another dimension to her public persona, highlighting her commitment to contributing positively to society.

samba school. The school's theme, "The Oldest Profession in Life: The Sweet and Bitter Kiss of the Night," focused on the history and rights of sex workers, a cause Urach explicitly represented during the event. Pivoting Content Strategy